Snapchat Follows Facebook Playbook For Its Ipo
Here’s what you need to know about Snapchat Since Snapchat has grown to a strong user base, it makes perfect sense to cash in on their success versus raising even more funds for an acquisition. The IPO is rumored to launch at $25 billion dollars. According to documents filed by Snap Inc. (Snapchat’s parent company), Snap Inc. lost $514 million in 2016 on $404 million in revenue.[3] So the time is now for their IPO, so they cash in their positive trajectory....